Research output per year
Research output per year
Personal profile
Education/Academic qualification
Doctor of Philosophy, doctorate, Old Dominion University
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Dive into the research topics where Elika Kordrostami is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Coordinating supply-related scarcity appeals with online reviews
Kordrostami, E., Liu-Thompkins, Y. & Rahmani, V., Sep 2022, In: Marketing Letters.Research output: Contribution to journal › Article › peer-review
Open Access -
Texting and Driving: The Use of Specific Ad Elements for Attitude Change: An Abstract
Benoit, I. D., Miller, E., Kordrostami, E. & Turedi, C., 2022, Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, p. 129-130 2 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
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A brave new world: embracing sexuality in advertising for apparel
Kordrostami, E. & Kordrostami, M., Feb 19 2021, In: Journal of Fashion Marketing and Management. 25, 1, p. 99-116 18 p.Research output: Contribution to journal › Article › peer-review
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Improving the effectiveness of anti-texting and driving PSAs: the effect of ad elements on attitude change
Benoit, I. D., Miller, E. G., Kordrostami, E. & Ekebas-Turedi, C., 2021, In: Journal of Social Marketing. 11, 2, p. 167-186 20 p.Research output: Contribution to journal › Article › peer-review
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Investigating the influence of regulatory focus on the efficacy of online review volume versus valence
Kordrostami, E., Liu-Thompkins, Y. & Rahmani, V., Jan 4 2021, In: European Journal of Marketing. 55, 1, p. 297-314 18 p.Research output: Contribution to journal › Article › peer-review