• 200 Citations
  • 5 h-Index
19982019

Research output per year

If you made any changes in Pure these will be visible here soon.

Fingerprint Dive into the research topics where Mark Kay is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output

  • 200 Citations
  • 5 h-Index
  • 7 Article
  • 2 Chapter
  • 1 Review article
  • 3 Scopus citations

    When Should a Brand Cut Ties With a Scandalized Endorser?

    Arai, A., Tsuji, Y. & Kay, M., Jan 1 2019, In : Communication and Sport.

    Montclair State University

    Research output: Contribution to journalArticle

  • Corporate sustainability programs and reporting: Responsibility commitment and thought leadership at starbucks

    Kay, M. J., Jan 1 2018, Corporate Social Responsibility: Concepts, Methodologies, Tools, and Applications. IGI Global, p. 110-126 17 p.

    Montclair State University

    Research output: Chapter in Book/Report/Conference proceedingChapter

  • Green teams: A collaborative training model

    Kay, M. J., Kay, S. A. & Tuininga, A. R., Mar 1 2018, In : Journal of Cleaner Production. 176, p. 909-919 11 p.

    Montclair State University

    Research output: Contribution to journalArticle

  • 5 Scopus citations

    Transformative stories: A framework for crafting stories for social impact organizations

    Bublitz, M. G., Escalas, J. E., Peracchio, L. A., Furchheim, P., Grau, S. L., Hamby, A., Kay, M. J., Mulder, M. R. & Scott, A., Sep 1 2016, In : Journal of Public Policy and Marketing. 35, 2, p. 237-248 12 p.

    Montclair State University

    Research output: Contribution to journalArticle

  • 6 Scopus citations