Abstract
Despite scholarly consensus that communication is significant to entrepreneurial organizing, communication research in entrepreneurship is nascent. To advance theory and empirical research, this article presents a systematic review of entrepreneurship studies published in communication journals. Through a comprehensive keyword and literature search, we identified 49 relevant articles published in the past 30 years. Content and computational analyses suggest scholars have studied entrepreneurship in a variety of communication domains and sub-fields, including news and journalism, new media technologies, and social networks. Furthermore, most research has focused on conventional entrepreneurship and the processes supporting it rather than entrepreneurship’s antecedents and/or outcomes. Based on our review, we highlight six areas for future research in the intersection of communication and entrepreneurship: (1) entrepreneurial identity, (2) innovation, (3) social networks, (4) digital technologies, (5) institutions, and (6) entrepreneurship by historically underrepresented and minoritized groups.
Original language | English (US) |
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Journal | International Journal of Business Communication |
DOIs | |
State | Accepted/In press - 2024 |
ASJC Scopus subject areas
- Business, Management and Accounting (miscellaneous)
- Economics, Econometrics and Finance (miscellaneous)
Keywords
- business communication
- entrepreneurship
- innovation
- organizational communication
- social entrepreneurship
- social impact
- strategic communication
- systematic review